The Rise of Cursive Fonts

I have noticed a growing trend in web design, and that of cursive fonts for logos. I assume the attraction is something to do with trying to appear human and world where so many interactions are with computers, and at the very least seem impersonal.

Over the last two months, I have compiled a small example of some of the logos I have seen. I am not critical of the designs, in fact I really like most of them. Including our own RecipeLover 😉

airbnb cadee chirply coachy farmeron instagram ivillage lovely mailchimp snapjpy soundtracking switchcam tinyletter-sprite trello vunglerl_logo_square